Your member data is a powerful asset for your association. Here’s how to make the most of it – even when you have a small staff.  As the new year gets underway, you’re probably taking stock of your association – finding ways to make improvements and grow your...
Your members have high demands for privacy and data security. But they also want personalized member communications. How can your association’s small staff meet these demands? Here are four tips. By Kyela Bishop, YourMembership Marketing Coordinator, Community...
Putting data to work for your organization doesn’t have to be difficult. Read on for practical ways to lay the foundation for data-based decision making. By Caitlin Hustrulid, Marketing Manager, Community Brands Recently, I’ve written about why...
Even with a small staff, your association collects a lot of valuable member data. Here’s what putting that data to work can do to help your organization grow and thrive. By Caitlin Hustrulid, Marketing Manager, Community Brands Data might seem...
Analyzing your association’s member data and putting it to work might seem challenging. But you can’t afford not to. Read on to understand how failing to use your member data can harm your association, and what steps you can take to become a more data-driven...