The YourMembership Blog
Member Engagement and Loyalty Study by Community Brands
A close look at what members want from their professional associations and what makes them stick around
4 Ways to save money with your association’s AMS
Your association’s software is an expense. Or is it? Consider these four ways that the right AMS can help your association save dollars.
All the Latest
How association professionals are budgeting during tough times
Managing your association’s budget in times like these can be challenging. Read our blog for some ideas and resources to help.
6 Tips for Effective Virtual Board Meetings in 2020
Simple yet effective tips to help you hold efficient virtual board meetings now and into the coming year. Do you sometimes feel like you’re living in a world of Zoom meeting overload? I know I do. And it’s safe to say that your board members feel the same way. ...
Making short-term pivots to your association’s budget during a crisis
How can you adapt your association’s budget to changes that may result in different levels of revenue and expenses than expected? Read here for some ideas.
4 steps to turn members into donors
Fundraising is becoming more important for many organizations. But, how do you ask your members when people are cautious about spending extra money during these uncertain times?
Three Ways Associations Can Build Brand Awareness Using Technology
What does your association’s brand say about the organization? Ideally, it should represent the leader for your industry or profession, locally, regionally, or nationally. For years associations have relied on word of mouth (WOM) to play a role in creating that...
Give your members a place to problem-solve: an online community
Your members need inspiration and resources now more than ever. An online community can help. Make sure that your association is ready to help them.
5 tips for DIY association video marketing
If your association hasn’t started with video marketing yet. It’s time. Read here for 5 tips for DIY association video marketing.
Membership marketing: What your association needs to know about content purpose and frequency
Your content can’t serve its purpose if it’s not distributed effectively. Tips for building the right content mix for your membership marketing plan. By Michelle Schweitz, Marketing Manager, Community Brands Your association is a valuable source of information for...
How to gather and use testimonials to drive member acquisition and engagement
Member testimonials can be a powerful membership marketing tool. Here’s three key steps to show you how to get them and how to use them.