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The Story of Lost Members: How to reach and re-engage lapsed members where they are today

The members you worked so hard to acquire started to disappear – one by one. These once-upon-a-time members are now strangers to your association, whose lives have changed since their active membership. How can your association reach and re-engage these valuable lapsed members?

Join YourMembership for this webinar and learn how to rewrite the ending of the story of lost members.

In this webinar, you’ll learn how to:

  • Improve retention rates by understanding why members lapse
  • Understand behaviors that could be sabotaging your retention rates
  • Develop strategies for a win-back campaign that can immediately be implemented

Webinar Presenter:

Tirrah Switzer
Senior Product Marketing Manager

Watch now!

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