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Member Scoring:
The compass to your association’s member engagement

Is your bearing set right?

Association professionals know that delivering a great member experience is vital to the long-term success of their organization. The 2022 Association Trends Study by Community Brands shows that the top two priorities for associations are: developing or improving member engagement opportunities and providing a seamless member experience.

One of the most effective ways to continually provide an experience that lives up to (and exceeds!) your members’ expectations is to score their engagement activities. Watch Community Brands’ on-demand webinar to start traveling in the right direction.

Join us to learn the top takeaways:

Determine your association’s goals for member engagement scoring

Identify which member actions are most important for scoring member engagement

How to determine value for member (and non-member) actions

Increase retention by becoming data-driven and make trends to engage more effectively

Find your association’s true north.

Join us to explore how member scoring can keep your members engaged and thriving.

Workshop hosts:

Michelle Schweitz

Marketing Director,
Community Brands

Tirrah Switzer

Director, Product Marketing, Community Brands

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