On-Demand Webinar

Beyond One-Size-Fits-All Membership: Tailoring Your Value Prop and Membership Models for Growth

Is your association’s value prop still answering the question every member and prospect is asking: “Why should I join—or renew?” 

Your members’ time and budget are at a premium. If your association’s value proposition doesn’t clearly answer “What value am I getting from being a member?” or feels a bit outdated for today’s members, it’s time for a refresh. 

During this webinar, we’ll explore how regularly reassessing your value proposition helps you stay relevant, grow your membership, and improve retention. Learn how to leverage YourMembership AMS to translate that value into flexible membership models and messaging that resonate with today’s members and prospects. 

We’ll explore how you attract and retain members through:

  • Aligning your value proposition with current member needs and motivations
  • Creating membership tiers and pricing strategies in YourMembership that reflect members’ varied needs and engagement levels
  • Simplifying membership processes with the right technology throughout the member journey

Future-proof your association by delivering the right value to the right members—at the right time. 

If you are looking to learn more about YourMembership AMS, this webinar is for you! If you are a current YM customer and in need of training, please contact us at support@yourmembership.com. 

​Speaker:

Allyson Olaniel

Allyson Olaniel

YourMembership Expert

Watch now!

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