YourMembership (YM), a leading cloud-based software provider for associations and member-based organizations worldwide, today announced its continuing pledge to strengthen and support the associations of the future by embarking on a core leadership role and participating in several pivotal experiences for association leaders at the American Society of Association Executives (ASAE) annual conference in Salt Lake City, August 13 – 16, 2016. YourMembership CEO JP Guilbault will also facilitate a Networking Kickstarter session during one of the event’s pre-conference certificate programs, AMCs Engaged!, hosted by the AMC Institute (AMCI).
“We are excited about rising above expectations and making transformative contributions to associations and their partners during this year’s annual ASAE event,” Guilbault said. “This is a strong, confident step in leveraging our investment in research and education through the ASAE Foundation to help empower future leaders and the association community by playing a leading role increasing member engagement and preparing associations for the constantly shifting developments of our digital generation.”
YM, one of ASAE’s eight Strategic Alliance Partners, is also launching and providing fully-functional demonstrations of SocialLink—a new, game-changing feature enhancing association member communities powered by membership management software—Sunday, August 14 and Monday, August 15 at booth #605 in the Salt Palace Convention Center. SocialLink surpasses the AMS community platforms in use today by creating a more inviting and connecting experience for the social media generation, giving them access to highly-personalized and relevant content in secure and private communities through associations.
Beforehand at AMCs Engaged!, Mr. Guilbault, Associate Board Member and Co-chair of the Online Education Committee at AMCI, kicks off the hour-long session “How to Maximize Technology and Emerging Trends” at 11:20AM on Saturday, August 13, inside the Salt Lake Marriott Downtown at City Creek, where conversations will center on association management companies’ ability to stay ahead of the technology curve and strategically deliver forward-thinking solutions to their clients.
Attendees of AMCs Engaged! will be able to follow this session and other event activities using YM’s Mobile Event App, which is now in use for the third consecutive AMCI conference.
Once the ASAE’s Annual Meeting and Expo gets in full swing, YM will take part in educational, informative and ceremonial events that further cement the company’s commitment to associations and the way they can better connect and engage members, while growing for the future. On YM’s ASAE agenda:
- Saturday evening, August 13: The ASAE Foundation Leadership Society will recognize YM—an Emerald level member—and induct the company, represented by Guilbault and Melea Blaskovich, VP of Strategic Partnerships & Market Development of YourMembership, into the foundation’s Leadership Circle for consistently giving to and supporting associations and nonprofits. They will receive a special lapel pin, which will be pinned during the ceremony, showing appreciation for YM recently contributing more than $25,000 to the foundation.
- 5:30PM – 6:30PM, Saturday, August 13: YM will attend the ASAE Foundation’s The Power of A Reception. YM, honored by the invite as an ASAE Alliance Partner, will be hosting 20 industry leaders in October 2016 at The Power of A Summit Awards Dinner, where associations are recognized for using their unique resources to solve problems, advance industry and professional performance, kick-start innovation and improve world conditions. Blaskovich sits on the Steering Committee of the awards program.
- 4PM – 5PM, Sunday, August 14: Guilbault will speak before ASAE’s Industry Partner Alliance at the Salt Palace Convention Center. He will lead and address ways for technology companies and convention of visitor bureaus to understand how to better collaborate with association leaders who are members of ASAE and AMCI.
- Sunday, August 14 and Monday, August 15: All-day, fully-functional demonstrations of SocialLink at booth #605 in the Salt Palace Convention Center, as well as conversations to learn more about YM’s data integration strategy.
Ms. Blaskovich, a member of ASAE’s Industry Partner Committee and AMCI’s Engagement Committee, said: “It’s the positive global and societal impact of associations that inspires YourMembership to give, which aligns with our mission to create more value than we capture. Associations make us smarter and more successful because of their willingness to collaborate, be part of product input and design, while offering feedback and ideas to support growth for all of us.”
For more information about and a demo of YM’s SocialLink, visit us at booth #605, where YM will also be giving away two tickets (valued at $1,800) to its annual event Xperience2017 — A Conference for Everyone in April 2017.