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Daily Social Media Essentials

by | May 28, 2010 | Industry News & Trends

Chris Brogan had a great post a while back about constructing your “daily chore list.” Although I normally love most everything that comes out of that guy’s site, I hate calling it that because of the drudgery associated with the word “chore.” What he’s really referring to is what needs to be done every day (in addition to your projects and assignments) for you to be successful. So why not refer to list content as your daily essentials? Sounds more healthy and less burdensome. 

For those of you who missed the post, his list looks like this:

  • Get your blog post up. Make it helpful, worthy of comments, and unique.
  • Comment on other people’s blog posts.
  • Share other people’s blog posts.
  • Comment back to people who’ve commented on your blog.
  • Read something not related to your market.
  • Connect with five people not in your vertical or your geography. (Love this one)
  • Reconnect with people who matter. Drop an email or call. Don’t ask for anything.
  • Look at the map of where you think things are going for your business. Anything change?
  • Read the “weather” from the blogs you follow. Anything there?
  • Think about what seeds you might plant for future projects.
  • Share at the farmer’s market your best yields.

The post/list was so inspiring I wrote one of my own. I keep it posted by my computer so that I can refer to it constantly. It’s particularly helpful when I have only a spare moment before a webinar or meeting. Instead of scratching my head, I now refer to my list and see what I can do in a quick sec. It also keeps me on track, which is essential because life in an office means a multitude of distractions. Plus social media and developing an online community is about consistency in content and presence. Without daily interaction, it’s difficult to maintain these.

Eventually my list will become second nature, engrained in my memory, but until it does I’m going to stick with the posted list. Then again, maybe my list should be continually changing like a career roadmap that needs constant adjustment and course correction. Maybe a written list is the way to go.

What’s on your list and should it be written in stone?

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