Last year, some 1,400 association and nonprofit professionals attended and reported a satisfaction level of 96 percent. Here’s a sneak peek at what you can expect when you attend Xperience. Ready for something innovative, insightful, and inspirational? We’ve got just...
Email tops the list of easiest communication channels to consume, most likely to keep members engaged, and most powerful storytelling. The question is, are you using email in a manner that your members desire? According to the Community Brands Member Loyalty study,...
The recent Community Brands benchmark study on associations with small staffs uncovered areas for improvement around member retention, non-dues revenue and technology usage. Here are key findings and recommendations from the report. In a recent benchmark study,...
Associations with small staffs face big challenges. They must attract and engage new members and plan for their organization’s future. But what are their top priorities? Are they expecting growth? How are they preparing for the future? Community Brands set out to...
Is your association still using spreadsheets to manage member data? It’s fairly common for smaller associations to start out using spreadsheets to track new memberships, member renewal dates, event sign-ups, etc. But spreadsheets can only take you so far. As your...
When you work on member acquisition and retention plans for your association, do you think about improving your staff’s efficiency? Consider this: If you simplify and streamline your association’s day-to-day operations, it frees valuable staff time so they can focus...
