Being a data-driven association is not just for organizations with a big staff. Here are four ways to make your small association a data-driven organization. By Michelle Schweitz, Marketing Manager, Community Brands Your association’s data is a powerful tool....
Is your association’s email marketing a snore? Here are five easy ideas to wake up your association’s emails – even if you have a small staff. By Michelle Schweitz, Marketing Manager, Community Brands Marketing is essential for attracting and keeping...
How can you keep your members updated without sending them too many communications? Here are six ways to prevent email fatigue with your members. By Michelle Schweitz, Marketing Manager, Community Brands Your members join your association to receive valuable benefits....
Accurate financial accounting and reporting is an essential piece of association management. But it’s often a common pain point for many associations. There are invoices, payment processing, reporting, batches, and more. Accounting and finance can be a headache, but...
Social media is a key aspect of your membership marketing plan. Here are six ways to get more out of your social media efforts for your small association. By Michelle Schweitz, Marketing Manager, Community Brands Here’s a common challenge: You’re pulling...
Your association is one of the most important sources of information for your industry or profession. In fact, the Community Brands Member Engagement and Loyalty Study shows that industry information tops the list of important benefits to members. But how can you...