Press Releases

ST. PETERSBURG, Fla. – YourMembership.com Inc. today announced the appointment of David Sieg to the position of vice president of strategic marketing. In this position, Sieg will oversee the company's overall brand development, strategic marketing efforts, customer communications and global media relations. Sieg’s primary responsibilities include cultivating new growth opportunities for YourMembership.com and expanding the company's market share within its existing vertical industries.

"David fills a very important role for YourMembership.com. As we continue to expand domestically and internationally, he'll be instrumental in maintaining and expanding our brand as we enter new markets and expand the scope of our product offerings," said William H. Stover, Jr., president of YourMembership.com.

Prior to joining YourMembership.com, Sieg served as the national director of marketing and public relations for The Melting Pot Restaurants Inc. where he helped expand the franchise company's national footprint from 70 locations to more than 120 units. Prior to The Melting Pot, Sieg was founder and president of Graffito Communications, a technology-oriented marketing and public relations firm in Clearwater, Fla. that served a diverse, national client base of software providers and consulting firms. Previously, Sieg also served as director of marketing communications for NASDAQ-traded PowerCerv Corp. in Tampa, Fla. and as public relations manager for Cheetah Technologies Inc. – an INC. 500 firm headquartered in Sarasota, Fla.

Sieg earned a bachelor's degree in public relations and a minor in sociology from the University of Florida.