The YourMembership.com Blog

I love this time of the year, all the buzz around conferences and last minute items. Conferences provide an opportunity to put a face to a voice (or an avatar as the case may be) for those of us who have professional acquaintances across the country/world as well as make new ones. There are amazing opportunities for learning and conversation. The host cities are always gracious and accommodating and if you don’t come back fired up with ideas and energy you obviously spent too much time in your hotel room.

Prior to going to conferences and conventions those of us in social media join twitter lists, blog rolls, Facebook pages, LinkedIn groups with the hopes that we’ll be able to meet our new friends in person. It’s so exciting to recognize people across the room who you’ve previously known only as a 3/4″ square image.

If you’re blogging about your pre-conference adventures, consider a video blog leading up to the event as well. Not only does it create a much more personal experience, it will stand out in your network’s mind and (as long as people see it) serve as a point of conversation. (Oh my gosh, I saw your video about your pink fuzzy slippers. I brought mine too! — Like that but with more depth.) Below are a few suggestions on how you can use video to excite your audience: Read the rest of this entry »