5 strategies to engage members in your online community.

If you build it, will they engage?

I recently presented a webinar about “5 Strategies to Engage Members in Your Online Community.” We uncovered the top reason why members join your association is for connections. Members want to connect to their peers and colleagues. They want to belong to your online community.

It’s often overwhelming when you think about how to better engage your members. You know they are seeking value from your association. But, with so many different membership campaigns and strategies, determining the most effective way to capture them is like trying to find a needle in a haystack.

Here are 5 ways to keep members engaged within your private online community:

  1. Build off your value propositions
  2. Drive traffic with content
  3. Don’t be afraid to start small
  4. Keep members connected
  5. Leverage micro-moments

Always keep in mind these 3 questions for your online community:

  • Do I offer valuable content?
  • Is it easy to find?
  • Is it delivered with speed?

 
To learn more, watch the recorded webinar about “5 Strategies to Engage Members in Your Online Community.”

About The Author

Quinn Brady
Quinn Brady

Quinn, as vice president of customer success, owns the customer experience for YourMembership’s association management software. Along with 40 others across three YM divisions, she keeps YM customers happy, informed and successful. During the past eight years, she and her amazing team MSH (Make Stuff Happen) at YM.

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